STP Marketing Strategy Framework Template for PowerPoint & Google Slides
STP Analysis & Planning Presentation Infographic Template
Download this STP Marketing Strategy Framework Template to clearly define your Segmentation, Targeting, and Positioning strategy. This tool helps you break down complex market data into a clear three-step framework, making it easier for stakeholders to understand how you plan to identify and reach your ideal audience. It ensures your team stays aligned on the most valuable customer groups and the specific messaging required to convert them.
This infographic template features a variety of clean, professional diagrams designed to visualize the STP process efficiently. It includes circular flows, linear roadmaps, and distinct step-by-step layouts that are fully editable. You can easily adjust the colors to match your corporate branding, swap out fonts, and resize the icons for segmentation, targeting, and positioning without losing image quality or layout integrity. The design prioritizes readability, ensuring your strategy looks polished on any screen.
Use these business plan templates during marketing strategy sessions, product launch planning, or academic lectures to explain your market approach. They are perfect for illustrating how you categorize customer groups, select the most profitable segments, and position your brand to stand out from competitors. Whether for a quarterly review, a workshop, or an investor pitch, these slides help you communicate your strategic value effectively and professionally.
Why use this STP Marketing Strategy Template
- Visualizes the three critical steps of marketing strategy clearly.
- Saves time by providing ready-made, professional layouts.
- Helps align teams on who the target customer is and why.
- Easy to customize for different industries or product lines.
Who is it for
- Marketing managers defining brand strategy.
- Business consultants presenting market analysis to clients.
- Startup founders outlining their go-to-market plan.
- Educators teaching marketing fundamentals.
Key Features
- 100% Vector-Based Graphics
- Fully Layered & Organized
- Multi-Platform Support
- 2 Aspect Ratios (4:3 & 16:9)
- Pre-made Color Themes
Frequently Asked Questions
- What does STP stand for?
- It stands for Segmentation, Targeting, and Positioning, a core marketing framework.
- Do I need special software to use this?
- No, it works seamlessly with standard Microsoft PowerPoint and Google Slides.
- Can I change the colors to match my brand?
- es, all shapes, lines, and text are fully editable in PowerPoint and Google Slides.












